E-commerce platform migration
Amart
Production Services Manager · StoreConnect
Delivery coordination for a major retail migration from Salesforce Commerce Cloud to StoreConnect.
Technology
- Salesforce Commerce Cloud
- StoreConnect
- Salesforce
Portfolio
01 / Business context meets technology
E-commerce domain knowledge spanning customer journeys, online operations and the systems that support digital sales and service.
Digital health domain knowledge, connecting healthcare service delivery, information flows and technology-enabled experiences.
Aged care domain knowledge, bringing sector context to service processes, information management and technology decisions.
Financial services and superannuation domain knowledge, with attention to regulated processes, customer service and operational systems.
Property and construction domain knowledge, connecting project, customer and operational workflows with practical technology delivery.
Working across enterprise technology initiatives, from discovery and requirements through implementation and adoption.
Planning and coordinating iterative delivery, priorities, dependencies and stakeholder feedback across cross-functional teams.
Turning business needs into clear requirements, process improvements, solution options and acceptance criteria.
Taking software from requirements through configuration, integration, testing, release and operational handover.
Designing and building governed AI systems that connect business knowledge, structured workflows, integrations and human approval.
Using controlled development, automated validation and reviewable release evidence to move software safely from change to production.
Delivering responsive websites and e-commerce experiences with accessible interfaces, structured content and production hosting.
Designing CRM workflows, connected data services and reliable integrations that support customer and operational processes.
02 / From understanding to delivery
Designing and building agentic systems that turn conversations, research and business requests into structured outputs and useful actions.
Portfolio examples · Trades Voice Agent, Media Lead Engine and AI Knowledge Agent
Bringing customer, sales, delivery and finance workflows together, and connecting the tools that support day-to-day operations.
Portfolio examples · Deliver Blue CRM
Turning requirements into solution designs and implementation workflows, with scope controls, testing, independent review and human approval.
Portfolio examples · Functional Analyst Agent, Technical Architect Agent and AI Software Delivery System
03 / Enterprise delivery
Selected projects across healthcare, government, retail, financial services and property — from functional design and business analysis to platform delivery.
Amart
Production Services Manager · StoreConnect
Delivery coordination for a major retail migration from Salesforce Commerce Cloud to StoreConnect.
Stride Mental Health
Senior Functional Consultant · Publicis Sapient
Enterprise healthcare transformation across 30 Stride, Headspace and Medicare mental health sites.
Questacon National Science Museum
Product Manager · Publicis Sapient
Digital transformation replacing point-of-sale, ticketing and CRM platforms.
Bluez.io
Salesforce Functional Consultant
A freelance engagement defining processes, specifications and architecture for a Salesforce Media Cloud project.
Department of Health & Aged Care
Salesforce Functional Consultant
Digital transformation of the Aged Care Government Provider Management System, with an API-led approach to platform improvements.
Australia Post
Salesforce Business Analyst
Business analysis across high-value sales governance and Salesforce sales processes.
SANE Mental Health
Salesforce Business Analyst
Analysis and recommendations for appointment scheduling, resource allocation and automated customer surveys.
WorkSafe Victoria
Senior Salesforce Business Analyst
Technical enhancements to case management and security architecture across the Salesforce environment.
Mercer Financial
CRM Platforms Technical Business Analyst
Vendor management advice and technical documentation across an enterprise financial services CRM environment.
Mirvac Group
Salesforce Business Optimisation Lead
Build and launch of the Residential Customer Portal, alongside ongoing CRM enhancements across the residential division.
04 / Systems and components
System overview
Built and maintained through Claude Code, the Deliver Blue website lets me describe a content or design change in plain English—such as adding a page, updating copy or inserting an image—and have the source updated without manually editing code. The result is a fast static website served globally by Cloudflare Pages.
Functionality and tech
System overview
A private, custom-built CRM that brings leads, customers, opportunities, delivery, finance and repeatable sales workflows into one operating system. It replaces disconnected tools with a single source of truth tailored to Deliver Blue.
Functionality and tech
System overview
A conversational operations agent for small and medium trade businesses that turns everyday Telegram voice messages into completed business actions. It gives field teams one channel for moving work from the first enquiry through quoting, inspection, delivery and finance.
Functionality and tech
System overview
A brand-intelligence and prospecting system for media agencies that turns a company name or website into a sales-ready prospect profile, opportunity score and branded report. It is available in editions built with the OpenAI Agents SDK and Claude managed agents.
Functionality and tech
System overview
A governed multi-agent software delivery system that moves an approved business requirement through solution design, implementation, testing and independent review. It prepares validated draft pull requests while keeping merge and deployment authority with a human.
Functionality and tech
System overview
An AI functional analyst that works through Telegram, Slack or Microsoft Teams to turn business requests into structured requirements, functional specifications and acceptance criteria. It maintains project context and uses existing system knowledge before asking for more analysis.
Functionality and tech
System overview
An architecture agent that converts approved requirements into implementation-ready solution designs. It favours existing platforms, components and governed technical patterns, and makes gaps, dependencies and risks explicit before build approval.
Functionality and tech
System overview
A governed private knowledge service that gives delivery agents access to verified system, architecture and engineering knowledge without exposing an unrestricted document store. It keeps knowledge versioned, reviewable and traceable to its evidence.
Functionality and tech
System overview
An always-on, independent pull-request reviewer for the Deliver Blue GitHub organisation. It finds defects and policy violations, publishes an enforceable review check and allows auto-merge only when its review and every repository protection pass.
Functionality and tech
System overview
A set of governed extensions for the locally installed Hermes agent that coordinates repeatable sales, research and marketing work. It turns evidence into prioritised opportunities and implementation handoffs while keeping publication and outreach behind explicit approvals.
Functionality and tech